3e séminaire de recherche international dans le cadre de l'International Week 2012

Durant ce 3e séminaire de recherche organisé par le Centre de recherche Magellan, douze professeurs invités pour la Semaine Internationale 2012 de l’IAE Lyon présentent une communication.
Le séminaire vise à favoriser les échanges et les collaborations entre les professeurs invités et les enseignants-chercheurs et doctorants de l’IAE Lyon. Il réunit plus de cinquante participants.

Trois ateliers sont organisés autour des trois axes de recherche transversaux du Centre de recherche de l'IAE Lyon :
- Management International ;
- Innovation, Réseaux et Territoires ;
- Gouvernance, Management Responsable et Performance globale.
 

Le programme :

Research team “Governance, Responsible Management and Global Performance”

Responsible: Emmanuel BAYLE
January 4th, 2012 (9h30-12h30) 

• Rania AZMI, University of Portsmouth
  “The Role of Performance Measurement in Improving Global Organizations in Today’s World”
• Jean-Pascal GOND, HEC Montréal
  “Advanced studies in Corporate social responsibility”
• Eddy SOUFFRANT, University of Charlotte
  “Disaster Ethics: on the Opportunity for Ethical Global Actions”
• Christopher WAGNER, Western Kentucky University
  “Assessing and Improving Organizational Culture”

Research team “Innovation, Networks and Territories”

Responsible:  Yves CHAPPOZ
January 4th, 2012 (14h-17h)

• Gino CATTANI, Department of Management & Organizations, Stern School of Business - New York University
  “Navigating the Sea of Controversy: The Legitimation Journey of John Harrison’s Marine Chronometer”
• Jorge FLORES GOMEZ, Universidad Iberoamericana Leon, Mexico
  “Marketing and public relations in social networks: an integrated communication marketing tool”
• Ben RAMDANI, Bristol Business School, University of West of England
  ”Business Value of Information Technology : a Unified View”
   

Research team “International Management”

Responsible: Ulrike MAYRHOFER
January 4th, 2012 (9h30-12h30; 14h-16h)

• Rodrigo BANDEIRA-DE-MELLO, Fernanda ARREOLA and Rosilene MARCON, Fundação Getulio Vargas, Sao Paulo
  “The Political Driver of Emerging Multinationals: Evidence from Brazil”
• Christoph BARMEYER, Universität Passau, and Ulrike MAYRHOFER, IAE Lyon
  “Does Culture Shape the Balance of Power in Multinational Companies? The Case of the EADS Group”
• Randall CAPPS and Edwin CRAFT, Western Kentucky University
  “Understanding Inter-and Intra-Generational Communication Methods Utilizing a Framework of Message Sensitivity”
• Stefano DENICOLAI and Antonella ZUCCHELLA, Università di Pavia
  “Global Management of Learning Processes: The Emergence of Multinational Knowledge Brokers”
• Birgit HAGEN and Antonella ZUCCHELLA, Università di Pavia
  “Internationalisation Pathways of Internet-based Ventures“

> Contact : Ulrike MAYRHOFER, Directrice du Centre de Recherche Magellan, IAE Lyon - ulrike.mayrhofer@univ-lyon3.fr