iaelyon International Week 2022 : 4 offshore seminars on 3 continents

Those seminars are organized within the iaelyon International Week 2022

International seminar with HEM Business School (Morocco)

• Tuesday, January 4^th: Arrival in Marrakech
• Wednesday 5^th and Thursday January 6^th: seminar “Social innovation and Entrepreneurship”
• Friday, January 7^th: Trip to “Terres d’Amanar”: team building activities, presentation of the research fields and gala dinner
• Saturday, January 8^th: Visit in quad bike
• Sunday, January 9^th: Departure to Lyon
• The stay in Marrakech includes 3 meals a day: breakfast and dinner at the hotel and lunch at HEM.

International seminar with VSE Praha (Czech Republic)

► Download the program (in French)

Seminar schedule :

• Wednesday, January 5^th: Arrival in Praha, transfer to the student accommodation
• Thursday, January 6^th: am conference “Expansion of the European Union and current economic conditions in Central and Eastern Europe", lunch, pm visit at google - Traditional diner and typical class dance
• Friday, January 7th: am conference "The marketing plan and the situational analysis methods of the market", lunch, pm guided visit of Praha- Traditional diner and meeting with the community French Tech of Praha
• Free weekend
• Monday, January 10th: conference "Commercialization specificities in CR", lunch, conference "International marketing strategies in Central and Eastern Europe countries - BEL Group", visit of the financial division of the French embassy, diner on a boat
• Tuesday, January 11th: Presentation work on "Building a marketing plan to launch a top French brand in the Czech Market", lunch, oral presentation, traditional diner
• Wednesday, January 12th: Departure to Lyon

International seminar with HEC Montréal (Canada)

► Download the program (in French)

Seminar schedule :

• Wednesday, January 5^th: Arrival in Montreal
• Thursday, January 6^th: seminar "The current trade landscape and why it matters" & guided visit of Montreal
• Friday, January 7^th: Presentation Montreal International & seminar “Emerging markets”
• Monday, January 10^th: seminar "Why, Where and How do Companies Go Abroad? Who Should They Target Abroad?" & conference
• Tuesday, January 11^th: seminar "Is your organization ready to internationalize?" & free afternoon
• Wednesday, January 12^th: seminar "Geopolitics of Global Technological Innovation" and collection of the attendance certificates & departure to Lyon in the afternoon

NEW: International seminar with Kingston University (United Kingdom)

► Download the program (in French)

Seminar schedule :

• Wednesday, January 5^th: Arrival in Kingston
• Thursday 6^th and Friday, January 7^th: class & cultural visit
• Free weekend
• Monday 10^th and Tuesday, January 11^th: class
• Wednesday, January 12^th: Departure to Lyon